Ways to Prevent Phishing Attacks.
Ways to Prevent Phishing Attacks. Phishing scams are one of the most common methods of attack you’re likely to come across. They are a hugely profitable attack method for cybercriminals, as thousands fall victim to them every year. Fortunately, due to their commonplace nature, phishing scams are avoidable if you know how to correctly identify […]
test
Video Ads.
What are short video ads? Short video ads are videos that usually run for 10-30 seconds. These are played for customers in new audiences, to announce new products to previous customers, and to otherwise drive customers to learn about—or buy from—the brand. The most engaging video advertising tends to have a story line, to entertain […]
Customer Acquisition. How important?
Customer Acquisition.How important? In the business world, we typically visualize the customer journey with a funnel or a similar graphic that highlights the stages in the buying process and the mindset of the prospect. While marketing aims to build awareness, acquisition looks to drive action. Customer acquisition professionals use specific techniques to get potential customers […]
Motion Video Ads
How Can My Website Increase Its Domain Authority?
How to increase your Website Authority. Domain authority is an important component of Google Search rankings, so make sure your website gets high scores on this scale by getting only relevant backlinks from other websites online. If you find it hard to do this on your own, just let professional experts handle promoting your domain […]
How to Validate Your Business Idea.
How to Validate Your Business Idea. When you first come up with an idea for your business, it’s so easy to rush headlong into setting up your business, product, or service. However, when you rush into an idea, you miss one of the most important steps in the business process: Validating your idea. Not all […]
Improve Your Website Readability Score.
Improve Your Website Readability Score What Is Readability and How Is It Important? Readability is the term that describes how easy it is to read and understand your website content. It can be measured with metrics like word choice, sentence length, and syllable count. When you simplify your content, it will be easier for your […]
Stay on Top of the Competition with Mobile Websites
Stay on Top of the Competition with Mobile Websites A mobile-friendly website is one that loads quickly on smartphones and tablets and is pretty responsive. They are designed to display properly on smaller screens, such as i Phones, Androids, or tablets. The content and overall appearance of a mobile-friendly website includes: Larger text which […]
Tips for recovering your lost rankings and enhancing them
Tips for recovering your lost rankings and enhancing them Now that you know the most common reasons for a shift in rankings, you can fix any issues to get back into the top spot. Here are a few things you can do to improve your ranking: Start with checking your Google Search Console The Google […]